Branded Retail Radio: Elevate Your Customers’ Experience
MG Audio, in partnership with HXM, has created an audio channel for your business that becomes YOUR branded channel. On this channel is music targeted to your consumer, cannabis vignettes that are interesting cannabis tidbits, micro education, and advertising content. The advertising content will lead to revenue for your business and additional leverage for your wholesalers.
Why in-Store Audio is Important
- Enhances Brand Identity. Signature sounds, jingles, or voiceovers are helping customers instantly recognize and emotionally connect with your brand.
- Audio messages reach the brain more quickly than visuals and stay in our memory longer.
- Sound bypasses logic and taps directly into the emotional center of the brain, which is often called the “Theatre of the Mind.”
- We stay subconsciously attuned to audio cues, much like breathing; it is automatic and constant.
- Sound influences perception, emotions, and ultimately our behavior.
What You Get
- Custom-Branded Audio Channel: Create your own in-store station with curated music and playlists that fit your brand and appeals to your customers.
- Cannabis Vignettes & Micro-Education: Share brief, engaging cannabis facts and info to keep shoppers informed and entertained.
- Advertising That Works: Feature vendor ads in your store to generate revenue, with all content pre-approved by you.
- Simple Integration & Licensing: All music licensing is covered in your fee, and your station receives free initial branding.
- Seamless Management: HXM handles advertising and ensures only approved clients and products appear on your station.
- Professional equipment and support.
- Improved customer engagement and dwell time.
Experience the next evolution of retail engagement—make your store memorable and maximize customer interaction with MG Audio.