Thanksgiving isn’t just about turkey, pie, and awkward family debates. For cannabis marketers, it’s a holiday season wrapped in creativity, compliance, and chaos—with a side of caffeine.
Whether you’re running campaigns, creating content, or just trying to survive inbox overload, there’s plenty to be grateful for… and plenty to laugh about.
Grateful (and Slightly Sleep-Deprived)
This Thanksgiving, we’re grateful for:
- The plant that started it all
- The marketers who make it make sense
- The compliance teams keeping us out of trouble
- And the caffeine that keeps us creative
In an industry where rules change faster than trends, gratitude isn’t seasonal—it’s survival. Here’s to the growers, creators, and entrepreneurs turning passion into progress every single day.
Thanksgiving IS Marketing
Let’s be honest: Thanksgiving dinner is basically a marketing campaign:
- The product (Turkey)
- The supporting content (Sides)
- The conversion hook (Pie)
- The user engagement (Family debate)
And just like cannabis marketing, everyone’s fighting for attention—and there’s always that one who overconsumes.
This season, may your plates be full and your campaigns deliver high ROI (Return on Indulgence).
Thanksgiving in the Cannabis Industry
Thanksgiving in cannabis marketing also means:
- Saying “grateful” while triple-checking compliance
- Trying to make “Green Friday” sound clever
- Creating content that won’t get shadow banned again
It’s not easy working in a space where creativity meets regulation—but that’s exactly why we’re thankful for everyone pushing this industry forward with heart, humor, and hustle.
Here’s to good food, good friends, and the kind of green that brings people together.
Pie (The Marketing Lesson)
Everyone loves pie… but no one likes being sold pie.
Tell your story—don’t push your product.
Share what you stand for, not just what you sell. (And if you’re in cannabis, definitely wait until dessert to drop your latest brand launch.)
Be thankful. Tell stories. Pass the pie. Marketing lesson + holiday reminder in one bite.
Thankful for Chaos
Raise a toast to the real MVPs:
- Campaigns that almost went live
- Clients who said “quick change” (that wasn’t quick)
- Platforms that shadow banned your last post
- And that one creative idea that somehow saved the quarter
We may not have it all together—but we have grit, hustle, and a slightly unhealthy relationship with our analytics dashboard.
Compliance: The Unsung Hero
Thanksgiving checklist:
- Turkey
- Pie
- Explaining to your aunt that cannabis is legal now
- Triple-checking your ad copy for words that’ll get flagged by Meta
Being thankful in this industry is easy—surviving it takes talent.
Here’s to marketers who season their content lightly… and their food generously.
Thanksgiving in cannabis marketing is chaotic, caffeinated, and absolutely ridiculous—and that’s why it’s so rewarding.
This year, take a moment to:
- Appreciate your team
- Celebrate your wins (even the small ones)
- Share your story, not just your product
- Laugh at the chaos… because it’ll be back next year
Happy Thanksgiving from the marketers, creators, and caffeine-fueled hustlers keeping the cannabis industry moving forward.